# Estadão Mídia Kit

> O Estado de S.Paulo's media kit for print and digital advertising in Brazil

Market: Brazil
Main language: pt
Traffic rank (Tranco): #4,668
Kind of site: newspaper
Topics: News
Last updated: 2026-09-18

## Best for
- awareness (high): A major Brazilian newspaper with more than 25 million unique users across portal, print, podcasts and social channels.
- thought leadership (medium): Sections on economy, politics and a business studio give brands a credible news setting in Brazil.

## About
Estadão's media kit sets out the Brazilian newspaper's print, digital, podcast and social media reach across its portal, editions and named sections for advertisers.

Estadão is a Brazilian newspaper presented in its media kit as a multiplatform publisher, spanning a news portal, print and digital editions, podcasts and social channels, with sections covering economy, international news, real estate, mobility, politics, culture, education, sport and a fact-checking unit, Estadão Verifica. The portal also carries dedicated products including Estadão Blue Studio, Estadão RI, TecMundo and Acervo Estadão.

The kit reports more than 25 million unique users across its channels, with the newspaper itself generating 544 thousand estimated impacts, more than 499 thousand registered newsletter emails, over 151 thousand WhatsApp followers, more than 213 thousand monthly podcast downloads and over 17 million social media followers.

## Links

Full listing: https://adspotfinder.com/estadao-midia-kit
Website: https://assets.estadao.com.br/midia-kit/midia-kit-estadao-2026.pdf
About this data: https://adspotfinder.com/llms.txt