# Ixigua (西瓜视频)

> ByteDance's Chinese video platform for shows, documentaries and clips

Market: China
Main language: zh
Traffic rank (Tranco): #3,136
Kind of site: video platform
Topics: Entertainment
Last updated: 2026-09-18

## Best for
- awareness (medium): A ByteDance video platform in China with short clips, long videos and livestreams gives national reach.
- awareness · entertainment (medium): Viewers watch shows, documentaries and clips, so new entertainment titles reach a ready audience.

## About
Ixigua is a Chinese video platform offering short clips, long-form videos and livestreams across entertainment, news and lifestyle content, operated by ByteDance.

Ixigua is a video platform in China offering a mix of short clips, longer-form videos and livestreams spanning entertainment, news, lifestyle and other content categories. It is one of the video products operated by ByteDance, the company behind several other content and short-video platforms used across different audiences, regions and content formats, each aimed at a somewhat different type of viewer.

Viewers use it on mobile and web to watch and discover video content through both algorithmic recommendations and creator channels, alongside interactive features such as comments, sharing and following individual creators for new uploads and livestreams.

## Links

Full listing: https://adspotfinder.com/ixigua
Website: https://www.ixigua.com/
About this data: https://adspotfinder.com/llms.txt