# Macworld

> News, reviews and how-to site covering Apple products

Market: Worldwide
Main language: en
Traffic rank (Tranco): #9,374
Kind of site: magazine
Last updated: 2026-09-17

## Best for
- consideration · consumer electronics (high): Mac buyers read reviews and how-tos before purchases, so audience targeting suits Apple accessories and software.
- product launch · consumer electronics (high): Covers each new iPhone, iPad and Mac, and runs brand-sponsored buying guides.
- awareness · software saas (medium): Branding and awareness formats reach Apple users who follow product news.
- sales · consumer electronics (medium): Publishes deals and Black Friday and Prime Day coverage for Apple accessories.
- consideration · software saas (medium): Client content includes sponsored guides such as a Mac security guide.

## Ad spots
- Audience targeting — Responsive display ad · bought via: Request a quote, Direct
- Branding/awareness — Responsive display ad · bought via: Request a quote, Direct
- Native & sponsored content — Native article · bought via: Request a quote, Direct
- Performance marketing — Responsive display ad · bought via: Request a quote, Direct
- Social — Sponsored post · bought via: Request a quote, Direct
- Video — Video · bought via: Request a quote, Direct

Rates, exchanges and minimum spend are on the full listing for signed-in accounts.

## About
Macworld is your ultimate guide to Apple's product universe, explaining what's new, what's best and how to make the most out of the products you love.

Macworld covers Apple's product line, publishing news, opinion, deals, rumors, how-to guides and reviews across the Mac, MacBook, iPhone, iPad, Apple Watch, AirPods and related software such as macOS and iOS. Coverage includes hardware reviews, buying guides, security topics and event coverage tied to occasions such as WWDC, Black Friday and Prime Day, alongside a run of contributor blogs, a podcast and a digital magazine edition. Client content on the site includes brand-sponsored buying guides, such as ones covering Mac monitors and Thunderbolt docks and hubs.

Advertising on the site is organized around audience targeting, branding and awareness campaigns, native and sponsored content, performance marketing, and placements across social and video channels.

## Links

Full listing: https://adspotfinder.com/macworld
Website: https://macworld.com
About this data: https://adspotfinder.com/llms.txt