# Xiaomi Ads

> Ads across Xiaomi phones, TVs and its own apps

Market: Worldwide
Main language: en
Traffic rank (Tranco): #152
Kind of site: app store
Topics: Shopping
Last updated: 2026-08-30

## Ad spots
- App Store Ads — App store promotion
- Feed Ads — Native display ad
- Lock Screen — Responsive display ad · bought via: Reserved, Direct
- Mi Ads performance campaigns (GetApps, Mi Browser, Mi Video, Mi Music) — Native in-app ad, App recommendation placement, Native display ad · bought via: Self-serve, Open auction
- OOBE (Xiaomi PAI) — Responsive display ad · bought via: Reserved, Direct
- PUSH — Responsive display ad · bought via: Reserved, Direct
- Splash (brand splash screen) — Responsive display ad · bought via: Reserved, Direct
- Splash Ads — Splash screen ad

Rates, exchanges and minimum spend are on the full listing for signed-in accounts.

## About
Advertising across Xiaomi's own device surfaces — the app store, browser, themes and system apps — reaching its global handset install base. Chinese company; the inventory is its own hardware, not the open web.

Xiaomi's storefront sells smartphones, tablets, wearables and smart home devices under the Xiaomi and Redmi names, alongside POCO devices, with current listings including the POCO F9 Ultra, Xiaomi Pad 8 Pro, Xiaomi TV S Mini LED 98 and Xiaomi Watch S5.

Advertising formats named for the property span the App and Web channels, including App Store Ads priced per install, Feed Ads priced per impression, and Splash Ads priced per impression on a guaranteed basis. Other named formats include Lock Screen, PUSH notifications, a brand Splash placement, an out-of-box-experience format called OOBE (Xiaomi PAI), and Mi Ads performance campaigns running across GetApps, Mi Browser, Mi Video and Mi Music, all sold by auction unless noted otherwise.

## Links

Full listing: https://adspotfinder.com/xiaomi-ads
Website: https://www.mi.com
About this data: https://adspotfinder.com/llms.txt