Allure publishes beauty coverage spanning skin care, makeup, hair, nails, shopping recommendations and wellness, alongside its annual Best of Beauty product awards.
Allure covers beauty tips, trends and product reviews across skin care, makeup, hair, nails, shopping and wellness, publishing its annual Best of Beauty Awards alongside reader-voted Readers' Choice awards. Editorial coverage includes cover-story features and profiles, an oral history of its own awards program, industry news, opinion columns and health-adjacent reporting such as diet and biological-age research. Recent coverage has included a naming dispute between two beauty brands and reporting on an in-person Best of Beauty Live event. A shopping section, Allure Beauty Box, and video content extend the brand beyond articles, with search and account tools for readers to follow ongoing coverage of skin, makeup, hair and nail trends.