Liftoff

Liftoff is the leading mobile app optimization marketing and retargeting platform for running true CPA optimized mobile app install campaigns to get new, quality users.

Results From the start, the popular fintech brand had two goals: (1) lower activation costs to $10 or less while (2) scaling the number of new activations.

For MOBEE’s first campaign for Ignite Classic Slots , the marketing team set a high 7D ROAS target for two campaigns in the US and in Canada, both on iOS.

With the e-commerce brand re-engaging users with Liftoff and blackout windows in place, the brand’s marketing team saw ROAS performance improve quickly.