Bauer Media events reveal luxury ‘disruptive initiatives’ for advertisers

‘Pride is everything’: M&C Saatchi and Bauer Media unveil joint campaign

Bauer Media Group slashes publishing headcount in company-wide restructure

Some claim cutbacks will impact 20-30% of publishing headcount, with AIOs and escalating costs linked to Iran conflict cited.

Bauer Media integrates Experian data to sharpen advertiser targeting

Advertisers on Bauer Media's digital audio and publishing platforms can now target audiences using Experian's consumer data, including its Mosaic segments.

Advertisers→Bauer Media→Experian

推出數據 · 數據合作英國Bauer MediaExperianBauermedia6 個月前

Bauer Media Supercharges Advertiser Targeting Through New Experian Partnership

Bauer Media, the UK’s number one publisher and digital commercial audio broadcaster, has partnered with Experian, the global data and technology company, to supercharge audience targeting for advertisers. The partnership brings Experian’s consumer insights, including industry renowned Mosaic audience segments, into […]

Bauer Media Group schließt Bauer Xcel in Deutschland.

關閉德國Bauer Media6 個月前

Bauer Media completes acquisition of Clear Channel Europe-North for $625 million