Introducing Magnite Orchestration: Powering the Future of Agentic Advertising
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DentsuMagniteDIRECTV Advertising
“Dentsu and DIRECTV Advertising among partners testing Magnite’s expanded buyer and seller agent capabilities Magnite (NASDAQ:MGNI), the largest independent sell-side advertising company, today announced the launch of Magnite Orchestration, a coordination layer that enables buyers to connect their buyer agents to Magnite’s seller agent and build on”來源
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