Paramount Skydance agreed on February 27, 2026 to acquire Warner Bros. Discovery, including its cable channels such as CNN, at $31 a share; the deal is not yet closed.
CNN builds in-house agent infrastructure as it prepares for AI-driven media trading
In Q3, it plans to test one or two properties to see how they’re interpreted by LLMs, before turning in Q4 to buyer behavior and whether budgets are being allocated toward agent-to-agent trading experiments.