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Ringier Becomes PubMatic’s Preferred Partner in Romania as the Publisher Adopts its Header Bidding Technology PubMatic, the publisher-focused sell-side platform (SSP) for an open digital media future, announced a partnership with Ringier Romania, the leading publisher in the country and part of the world’s largest international media company, Ringier AG, to help further develop programmatic […]
“Ringier Becomes PubMatic’s Preferred Partner in Romania as the Publisher Adopts its Header Bidding Technology PubMatic, the publisher-focused sell-side platform (SSP) for an open digital media future, announced a partnership with Ringier Romania, the leading publisher in the country and part of the world’s largest international media company, Ringier AG, to help further develop programmatic […]”來源
BCN and PubMatic link publisher signals to programmatic deals
BCN's agent-to-agent system now feeds publisher signals directly into PubMatic's programmatic deals, connecting publisher data to live deal-making.
PubMatic lets partners bring decisioning models into its auction
PubMatic widened Decision Fabric so partners can run their own decisioning models inside its auction, letting buyers score live bid-stream signals while impressions are still available.
PartnersPubMaticauction
PubMatic and Zynga Unlock Premium Mobile Gaming Inventory for Buyers
The partnership provides diversified demand, immersive eCommerce creative, and efficient media access across Zynga's portfolio of mobile titles in North America.