Rakuten, impact.com form alliance to scale global partnership economy

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Rakuten International and impact.com today announced a strategic alliance to modernise the affiliate and performance marketing ecosystem. The collaboration unites Rakuten Advertising’s global partner relationships, managed services, and performance intelligence; Rakuten Rewards’ Cash Back shopping platform and consumer reach; and impact.com’s leading technology platform and global marketplace to create the industry’s most comprehensive and scalable performance marketing ecosystem. […]

“Rakuten International and impact.com today announced a strategic alliance to modernise the affiliate and performance marketing ecosystem. The collaboration unites Rakuten Advertising’s global partner relationships, managed services, and performance intelligence; Rakuten Rewards’ Cash Back shopping platform and consumer reach; and impact.com’s leading technology platform and global marketplace to c”
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