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Sky completed its takeover of ITV's broadcast and media division, giving Sky control of 44% of the UK TV ad market that advertisers buy into.
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Universal Ads launches in the UK on Channel 4, ITV and Sky
Advertisers can now buy TV ad inventory on Channel 4, ITV and Sky in the UK through Comcast's Universal Ads self-serve platform.
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RTL Deutschland reorganises for Sky integration, targets 250m euros in synergies
Broadcaster RTL Deutschland is reorganising its team to integrate Sky, targeting 250 million euros in synergies over three years.
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