Verve and Audigent bring data curation to in-app and CTV audiences

推出App · 數據合作全球

Adspotfinder 新聞編輯室

本篇由本站新聞編輯室依下方來源撰寫,不是人工撰寫。

Advertisers targeting audiences across in-app and CTV inventory via Verve can now use Audigent's data curation for probabilistic, ID-less targeting.

AudigentVerve

“Verve, a leading media platform focused on emerging channels, and Audigent, a part of Experian and a leading data activation, curation, and identity platform, announced a collaboration that utilises both companies’ proprietary probabilistic targeting technology to improve targeting in ID-less […]”
來源

這則新聞在談什麼

廣告交易平台

相關新聞

Experian folds the Audigent data-curation brand into its marketing unit

Experian retired the Audigent brand, merging its data curation business into Experian Marketing Services; publishers and advertisers who used Audigent now deal with Experian directly.

ExperianAudigent

停用數據 · 合併全球Favicon of ExperianExperianFavicon of AudigentAudigent

Verve launches a media network spanning multiple retailers

Verve launched a cross-retailer media network, aggregating retail media ad inventory from several retailers into one buyable network.

RetailersVerve

推出電商 · 廣告版位串接全球Favicon of VerveVerve

Verve Group launches Retail Media, delivering the first validated closed loop between mobile advertising and retail purchase

推出全球Favicon of VerveVerve

Verve: Die Chat-Absicht als Werbeanlass

更新全球Favicon of VerveVerve

Die Chat-Absicht als Werbeanlass

更新全球Favicon of VerveVerve

Verve Study Shows That 75% of Consumers are More Open to Watching Ads for Free Content

Research released today by Verve shows that consumers are increasingly receptive to ad-supported content but also are more worried about how their data is used, particularly in relation to AI. Now in its second year, the 2025 In-App User Privacy Report, […]

更新全球Favicon of VerveVerve