NewsBreak

NewsBreak is a local news app aggregating headlines from partner publishers including CBS News, Fox News, NBC Sports and the Los Angeles Times, organized by user location with sections for sports, finance, local businesses and posts. The app reports reaching 40 million monthly users and also lists verified local shops, restaurants and services.

Advertising runs on the app channel through the NewsBreak Ad Platform (Create an Ad), using CPM/CPC bidding as well as Target CPA bidding for conversion-based optimization, with formats including in-feed native, in-article, related article, video carousel ads and newsletter placements, targeted by interest, demographic and contextual data. Sales houses named for the site include Ezoic Inc. and Next Millennium Media, Inc., and its ads.txt file lists 86 ad system lines, with 54 direct and 62 reseller entries.