Beeswax Releases Snowflake Cloud Partnership To Take On Ads Data Hub

GestartetDaten · DatenpartnerschaftWeltweit

Adspotfinder-Newsredaktion

Aus der unten verlinkten Quelle von unserer News-Pipeline zusammengestellt, nicht von einem Menschen geschrieben.

The demand-side platform Beeswax launched a data warehouse product Monday that company CEO Ari Paparo described as analogous to Google’s Ads Data Hub (ADH). The Beeswax version is called Antenna and it’s built on the cloud technology company Snowflake, a warehousing and analytics service that is itself built on cloud platforms like Amazon Web Services […]

SnowflakeBeeswaxadvertisers

“The demand-side platform Beeswax launched a data warehouse product Monday that company CEO Ari Paparo described as analogous to Google’s Ads Data Hub (ADH). The Beeswax version is called Antenna and it’s built on the cloud technology company Snowflake, a warehousing and analytics service that is itself built on cloud platforms like Amazon Web Services […]”
Quelle

Worum es geht

Exchanges

Ähnliche Meldungen

FreeWheel adds show-level reporting for streaming ad buyers

Comcast-owned FreeWheel now lets streaming ad sellers pass show-level reporting directly to programmatic ad buyers, addressing streaming's transparency gap.

streaming ad sellersFreeWheelprogrammatic buyers

GestartetCTV · Mess-AnbindungWeltweitFavicon of FreeWheelFreeWheel

Attekmi adds keyword support to its FreeWheel DSP adapter

Attekmi upgraded its adapter for the FreeWheel DSP to support keyword-based targeting, letting publishers using Attekmi prioritise incoming request values over default settings.

AttekmiFreeWheel

GestartetProgrammatic · Auktions-InfrastrukturWeltweitFavicon of AttekmiAttekmiFavicon of FreeWheelFreeWheel

FranceTV Publicité extends its ad-tech partnership with FreeWheel

Publisher France Televisions keeps its streaming ad inventory sold by FranceTV Publicité using FreeWheel's advertising technology, under an extended partnership.

FreeWheelFranceTV Publicité

NeuigkeitCTV · Anbindung der WerbeplätzeFrankreichFavicon of FranceTVFranceTVFavicon of FreeWheelFreeWheelFranceTV Publicité

FranceTV Publicité, FreeWheel expand monetisation solutions partnership

FreeWheel, a Comcast company and global technology platform for the streaming advertising ecosystem, and FranceTV Publicité, the advertising sales house of France Télévisions, France’s public broadcaster, have announced the extension of their longstanding partnership. Monetising growth opportunities FranceTV Publicité will leverage FreeWheel’s advertising technology, which delivers solutions for the complex and fragmented streaming landscape. The FreeWheel platform helps […]

FranceTV Publicité & FreeWheel Expand Partnership

FreeWheel, a Comcast company and the leading global technology platform for the streaming advertising ecosystem, and FranceTV Publicité, the advertising sales house of France Télévisions, France’s largest public broadcaster, have announced the extension of their longstanding partnership. As part of […]

FreeWheel and Outernet London bring CTV-style ads to giant out-of-home screens

Advertisers can now buy Outernet London's giant screens as CTV-style out-of-home inventory through FreeWheel's ad platform.

OuternetFreeWheelAdvertisers

NeuigkeitOut-of-Home · Anbindung der WerbeplätzeVereinigtes KönigreichFavicon of FreeWheelFreeWheel