Cartology Advances Retail Media Network with Broadsign

Broadsign and Mirakl Ads link retail media to out-of-home screens

Retail advertisers using Mirakl Ads can now extend campaigns onto out-of-home screens managed by Broadsign, unifying online and in-store retail media buying.

Mirakl Ads→Broadsign→OOH inventory

GestartetOut-of-Home · Anbindung der WerbeplätzeWeltweitBroadsignMirakl Adsvor 3 Monaten

JB Hi-Fi builds in-store retail media network on Broadsign

Retailer JB Hi-Fi is deploying Broadsign's platform to build and scale in-store retail media ads across more than 200 Australian stores.

JB Hi-Fi→Broadsign

GestartetE-Commerce · Anbindung der WerbeplätzeAustralienBroadsignJB Hi-Fivor 6 Monaten

Broadsign acquires OOH supply-side platform Place Exchange

Publishers using Place Exchange's out-of-home ad inventory will now operate under Broadsign after the acquisition.

Broadsign→Place Exchange

NeuigkeitOut-of-Home · ÜbernahmeWeltweitBroadsignPlace Exchangevor 10 Monaten

Broadsign Acquires Place Exchange As The DOOH Category Hits Its Stride

There’s a big world (of screens) out there. So it makes sense that we’re seeing more consolidation in the out-of-home advertising sector. On Tuesday, digital out-of-home (DOOH) ad tech startup Place Exchange was acquired by Broadsign, another out-of-home SSP.

ÜbernahmeWeltweitBroadsignPlace Exchangevor 10 Monaten

Cartology extends retail out-of-home deal with Region Group

Advertisers using Cartology's retail media can continue to buy out-of-home ad space across Region Group's shopping centres under the extended partnership.

Cartology→Region Group

NeuigkeitOut-of-Home · Anbindung der WerbeplätzeAustralienCartologyvor 12 Monaten

Cartology extends Mirvac partnership and acquires Sydney’s Broadway Centre

Mirvac→Cartology

ÜbernahmeE-Commerce · Anbindung der WerbeplätzeAustralienCartologyvor 2 Jahren