Mediekompaniet Adapt Adopts Unified Ad Server, Expanding its Use of PubMatic’s Revenue Management Platform, SEVEN
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Sweden’s largest publisher consortium adopts a full stack approach to their programmatic strategy STOCKHOLM – PubMatic, the automation solutions company for an open digital media industry, announced that Mediekompaniet Adapt, a consortia of the major media houses that together offer a unique digital reach to the Swedish market, has chosen PubMatic’s Unified Ad Server to […]
PubMaticMediekompaniet Adapt
“Sweden’s largest publisher consortium adopts a full stack approach to their programmatic strategy STOCKHOLM – PubMatic, the automation solutions company for an open digital media industry, announced that Mediekompaniet Adapt, a consortia of the major media houses that together offer a unique digital reach to the Swedish market, has chosen PubMatic’s Unified Ad Server to […]”Quelle
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