Meta to offer an opt-out for personalized ads in EU
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MetaAdvertisers
“Meta will soon allow EU-based users to opt out of ads personalization that uses any data other than broad demographic features like gender and geography.”Quelle
Publisher und Plattformen
Meta expands off-platform activity data to power feeds and AI
Meta removed the setting that let users disconnect off-platform business activity from their account; that data now also personalizes feeds and AI responses for advertisers, not just ads.
MetaOff-Meta activity dataAdvertisers, AI
Whop Announces Meta Integration for Whop Ads, its Built-In Advertising Product
Whop AdsMetaadvertisers