Rakuten Advertising Unveils Audience Engine to Enhance Collaboration and Personalization of Affiliate Campaigns

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Publishers can monetize valuable audience segments while advertisers gain a privacy-conscious personalization solution Rakuten Advertising has launched Audience Engine—a groundbreaking technology that compensates publishers based on the purchasing power of their most valuable audience segments while offering advertisers innovative personalization features. Debuting at Rakuten Advertising’s annual DealMaker event, Audience Engine empowers publishers to utilize first-party […]

PublishersRakuten AdvertisingAdvertisers

“Publishers can monetize valuable audience segments while advertisers gain a privacy-conscious personalization solution Rakuten Advertising has launched Audience Engine—a groundbreaking technology that compensates publishers based on the purchasing power of their most valuable audience segments while offering advertisers innovative personalization features. Debuting at Rakuten Advertising’s annual”
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