G2

G2 is a review platform for business software, where users rate and write reviews of the tools they use at work, covering categories from enterprise software to smaller workplace applications used by individual teams. Reviews include ratings, pros and cons, and side-by-side comparisons between competing products in the same category, drawn from people who have used the software directly.

Buyers researching software purchases use the site to compare vendors, read verified user feedback and see how products stack up against alternatives within the same category, making it a reference point during vendor evaluation and procurement.