GumGum Achieves 38% Reduction in Bidstream CO2 Emissions Through Partnership with Assertive Yield
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GumGum, a contextual-first, global digital advertising platform, today announced an impressive 38% reduction in bidstream carbon emissions in 2023 through its partnership with Assertive Yield (AY), a pioneer in AI-driven traffic shaping solution for supply-side platforms (SSPs) and publishers. GumGum, a contextual-first, global digital advertising platform, announced an impressive 38% reduction in bidstream carbon emissions […]
“GumGum, a contextual-first, global digital advertising platform, today announced an impressive 38% reduction in bidstream carbon emissions in 2023 through its partnership with Assertive Yield (AY), a pioneer in AI-driven traffic shaping solution for supply-side platforms (SSPs) and publishers. GumGum, a contextual-first, global digital advertising platform, announced an impressive 38% reduction in”Fuente
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