Infillion Launches AttnX, the First CTV Value-Exchange Ad Experience Built for Brands of Any Size
Redacción de Adspotfinder
Escrito a partir de la fuente de abajo por la redacción automática del sitio, no por una persona.
AttnX is first of several new products to be launched under new Infillion brand Infillion, the leader in innovative high-impact ad solutions for CTV and high-performance programmatic campaigns, announced the launch of AttnX — an advertising product built for CTV, desktop, and mobile that secures consumers’ opt-in interest and respects their time and attention before […]
“AttnX is first of several new products to be launched under new Infillion brand Infillion, the leader in innovative high-impact ad solutions for CTV and high-performance programmatic campaigns, announced the launch of AttnX — an advertising product built for CTV, desktop, and mobile that secures consumers’ opt-in interest and respects their time and attention before […]”Fuente
Exchanges
Infillion acquires location-data company Foursquare
Infillion acquired Foursquare, adding its places and device location data to Infillion's platform for advertisers to target audiences by location.
Infillion buys Foursquare to link ads with 16 billion visits
Foursquare brings 100 million-plus points of interest and 250 million U.S. devices under Infillion's roof. Whether the combined data actually proves store visits remains open.
Infillion Acquires Foursquare, Adding More Location Data To Its Ever-Growing Ad Tech Stack
Infillion checked in with its latest acquisition on Friday: Foursquare. Apparently, if there’s a strategically interesting or distressed ad tech asset on the market, Infillion will find it. Terms of the deal were not disclosed. Rob Emrich, Infillion’s CEO, told Axios, which broke the news, that it will remain an “active acquirer” as clients increasingly […]