Network Advertising Initiative and Digital Advertising Alliance Launch New Version of Choice Tools for Interest-Based Advertising
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New Version of Tools Addresses Non-Cookie Technologies, Offers Improved Consumer Interface and Enhanced Choice Options WASHINGTON & NEW YORK – The Network Advertising Initiative (NAI) and the Digital Advertising Alliance (DAA) jointly unveiled new versions of their easy-to-use consumer choice tools for setting preferences about digital advertising data collection and use. Improvements to the NAI […]
“New Version of Tools Addresses Non-Cookie Technologies, Offers Improved Consumer Interface and Enhanced Choice Options WASHINGTON & NEW YORK – The Network Advertising Initiative (NAI) and the Digital Advertising Alliance (DAA) jointly unveiled new versions of their easy-to-use consumer choice tools for setting preferences about digital advertising data collection and use. Improvements to the NAI [”Fuente
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