Shirofune Enhances Amazon Ads Automation with AMC Integration to Enable Lifetime Value-Based Optimization
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ShirofuneAmazon Marketing CloudAdvertisers
“Advertisers gain access to key metrics, including CAC, New Customer ROAS, and predicted LTV for more strategic campaign automation Shirofune, the leading platform for digital advertising automation, announced it has enhanced its advertising automation tool by integrating with Amazon Marketing Cloud (AMC)’s Amazon Ads’ data clean room.”Fuente