Noticias
Sigue los lanzamientos, los cambios de precio y las normas nuevas que cambian dónde puedes comprar espacios publicitarios. Cada noticia lleva su fecha y se archiva bajo las empresas implicadas.
2 eventos de Genius Monkey
Abrir Genius MonkeyGenius Monkey and StatSocial Form Data Partnership for Audience Insights Reporting Expansion Built from Social Platform Data Sets
Meta-DSP company Genius Monkey announced a partnership with StatSocial, an industry-leading social audience insights platform built to empower marketers and researchers to make more informed decisions. StatSocial leverages a comprehensive set of self-declared social audience data for a deeper understanding of consumer audiences, brand measurement, and social and influencer ROI. Genius Monkey – who has […]
StatSocialGenius Monkey
Genius Monkey Premium CTV Placements Expands with Direct TV addition
Many major Connected TV publishers such as Netflix and DIRECTV are making exclusive deals with DSP’s, meaning their inventory can be bought through one DSP. Netflix has partnered with Xandr, DIRECTV with Yahoo, and more have done the same. Why are these publishers doing this? There can be a variety of reasons—ease of implementation and […]
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