Experian Marketing Services Cited as a Strong Performer in Cross-Channel Campaign Management and Enterprise Marketing Software Suites Evaluations

ActualitéMonde

Rédaction Adspotfinder

Texte rédigé à partir de la source ci-dessous par la rédaction du site, et non par une personne.

New York, N.Y. — Experian Marketing Services, a recognized leader in data-driven marketing, announced it was named a Strong Performer in the Forrester Research, Inc., May 2016 reports, The Forrester WaveTM: Cross-Channel Campaign Management, Q2 2016 and The Forrester WaveTM: Enterprise Marketing Software Suites, Q2 2016. Cross-Channel Campaign Management (CCCM) The CCCM report evaluated 15 […]

“New York, N.Y. — Experian Marketing Services, a recognized leader in data-driven marketing, announced it was named a Strong Performer in the Forrester Research, Inc., May 2016 reports, The Forrester WaveTM: Cross-Channel Campaign Management, Q2 2016 and The Forrester WaveTM: Enterprise Marketing Software Suites, Q2 2016. Cross-Channel Campaign Management (CCCM) The CCCM report evaluated 15 […]”
Source

De quoi il s'agit

Ad exchanges

Actualités similaires

Experian folds the Audigent data-curation brand into its marketing unit

Experian retired the Audigent brand, merging its data curation business into Experian Marketing Services; publishers and advertisers who used Audigent now deal with Experian directly.

ExperianAudigent

ArrêtéDonnées · FusionMondeFavicon of ExperianExperianFavicon of AudigentAudigent

Experian and AUDIENCES partner to activate first-party data in media buys

Experian and AUDIENCES formed a partnership combining Experian's consumer insight with AUDIENCES' platform so brands and agencies can activate first-party data across media.

ExperianAUDIENCES

ActualitéDonnées · Partenariat dataMondeFavicon of ExperianExperian

Seven's REDiQ links up with Circana and Experian on data

Seven's ad data unit REDiQ struck partnerships with retail data firm Circana and Experian, giving advertisers buying Seven's inventory richer audience data.

Circana, ExperianSeven REDiQ

LancéDonnées · Partenariat dataMondeFavicon of ExperianExperian

Experian & Alliance of Independent Agencies Launch Indie Intelligence Council

The Alliance of Independent Agencies has partnered with Experian to launch the Indie Intelligence Council, a new invite-only community designed to help independent marketing and advertising agencies navigate the evolving landscape of AI, data, identity, and marketing technology. The Council will […]

Experian and BBH London score with World Cup campaign

Experian and BBH London have highlighted that in football, as well as in life, the score is what matters most. It’s all about the score With the world enjoying a case of football fever, the new Experian campaign is encouraging people to check their credit scores too, with digital billboards across the nation that strip […]

Bauer Media integrates Experian data to sharpen advertiser targeting

Advertisers on Bauer Media's digital audio and publishing platforms can now target audiences using Experian's consumer data, including its Mosaic segments.

AdvertisersBauer MediaExperian

LancéDonnées · Partenariat dataRoyaume-UniFavicon of Bauer MediaBauer MediaFavicon of BauermediaBauermediaFavicon of ExperianExperian