Hemnet Selects PubMatic to Exclusively Power its Programmatic Advertising

ActualitéProgrammatique · Infrastructure d'enchèresSuède

Rédaction Adspotfinder

Texte rédigé à partir de la source ci-dessous par la rédaction du site, et non par une personne.

STOCKHOLM – PubMatic, the marketing automation software company for publishers, announced it has been selected by Hemnet, one of the largest publishers in Sweden, to exclusively power the publisher’s programmatic advertising strategy across its desktop and mobile inventory. This is Hemnet’s first entry into the programmatic space, as it responds to the significant demand from […]

HemnetPubMatic

“STOCKHOLM – PubMatic, the marketing automation software company for publishers, announced it has been selected by Hemnet, one of the largest publishers in Sweden, to exclusively power the publisher’s programmatic advertising strategy across its desktop and mobile inventory. This is Hemnet’s first entry into the programmatic space, as it responds to the significant demand from […]”
Source

De quoi il s'agit

Éditeurs et plateformes

Ad exchanges

Secteurs concernés

Actualités similaires

BCN and PubMatic link publisher signals to programmatic deals

BCN's agent-to-agent system now feeds publisher signals directly into PubMatic's programmatic deals, connecting publisher data to live deal-making.

BCNPubMaticprogrammatic deals

ActualitéProgrammatique · Infrastructure d'enchèresMondeFavicon of BCNBCNFavicon of PubMaticPubMatic

PubMatic lets partners bring decisioning models into its auction

PubMatic widened Decision Fabric so partners can run their own decisioning models inside its auction, letting buyers score live bid-stream signals while impressions are still available.

PartnersPubMaticauction

LancéProgrammatique · Infrastructure d'enchèresMondeFavicon of PubMaticPubMatic

PubMatic Launches Governance Architecture for Agentic Advertising on AgenticOS

RisePubMatic

LancéProgrammatique · Infrastructure d'enchèresMondeFavicon of PubMaticPubMatic

PubMatic opens Zynga's mobile gaming inventory to buyers

PubMatic partnered with Zynga to make its North American mobile gaming ad inventory available to buyers through PubMatic's platform.

ZyngaPubMatic

ActualitéApplication · Intégration des espaces publicitairesMondeFavicon of ZyngaZyngaFavicon of PubMaticPubMatic

PubMatic and Zynga Unlock Premium Mobile Gaming Inventory for Buyers

The partnership provides diversified demand, immersive eCommerce creative, and efficient media access across Zynga's portfolio of mobile titles in North America.

Dutch agency Abovomaxlead runs autonomous CTV buys via PubMatic integration

Dutch independent agency Abovomaxlead can now run autonomous connected TV ad campaigns in the Netherlands through a direct integration with PubMatic.

AbovomaxleadPubMaticCTV inventory

ActualitéCTV · Accès à l'achatPays-BasFavicon of PubMaticPubMaticAbovomaxlead