OpenAI Opens The Box; And BBC Opens Up To YouTube Ads

HubSpot integrates its CRM with ChatGPT Ads

HubSpot's CRM now connects to ChatGPT Ads through a partnership with OpenAI, letting marketers manage ChatGPT ad campaigns from HubSpot.

HubSpot→OpenAI→ChatGPT Ads

LancéAssistants IA · Intégration CRMMondeChatGPT Adsil y a 2 semaines

ChatGPT introduces conversational ads and a Shopify integration

Shopify→ChatGPT Ads

LancéAssistants IA · Intégration CRMMondeChatGPT Adsil y a 3 semaines

Google adds agentic commerce checkout to YouTube ads

Google launched a Business Agent beta letting advertisers add checkout to YouTube ads through its updated Universal Commerce Protocol, with product feeds carrying loyalty data.

advertisers→YouTube Ads→Universal Commerce Protocol

LancéRetail media · Accès à l'achatMondeGoogle AdsYouTube Adsil y a 3 semaines

ChatGPT Ads Aren’t Paid Search – 5 Questions To Answer Before You Shift Budget

ActualitéMondeChatGPT Adsil y a 3 semaines

Red Seat Ventures signs ad-sales deal for 'Financial Audit'

Red Seat Ventures will handle ad sales and distribution for Caleb Hammer's 'Financial Audit' show, giving advertisers a way to buy ads across Tubi, YouTube, Apple Podcasts and Spotify.

Financial Audit→Red Seat Ventures→Tubi, YouTube, Apple Podcasts, Spotify

ActualitéRéseaux sociaux · Accord de distributionMondeRed Seat VenturesTubiSpotify AdsYouTube Adsil y a 3 semaines

ChatGPT Ads Aren't Paid Search – 5 Questions To Answer Before You Shift Budget via @sejournal, @brookeosmundson

Give ChatGPT Ads a clear role, budget source, and success criteria before pulling money from paid search campaigns that already perform.

ActualitéMondeChatGPT Adsil y a 3 semaines