Reddit launches its answer to Advantage+ and PMax
Rédaction Adspotfinder
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“Reddit has launched Max Campaigns, its answer to Meta's Advantage+ and Google's Performance Max, into beta.”Source
Zefr and Reddit Partner to Give Advertisers Deeper Insights and More Precise Suitability Controls
ZefrReddit
Reddit opens automated Max campaigns to all advertisers via Smartly
Reddit's automated Max campaigns are now open to all advertisers, and Reddit says its Advertising API and Smartly both support them.
SmartlyReddit
Reddit's Shopify integration is now widely available to advertisers
Advertisers can now link a Shopify storefront to Reddit, add a codeless Reddit Pixel, and sync their product catalog for Dynamic Product Ads.
ShopifyReddit AdsAdvertisers
Reddit Reports A 75% Boost In Q1 Ad Revenue As It Reaches For 100 Million Daily US Users
Generative AI search has pushed traffic off a cliff across most of the internet, but not on social platforms. Reddit included. Reddit’s global average daily users increased by 17% year over year in Q1 to 126.8 million. In the US, daily users were up 7% YOY to a total of 53.5 million. And Reddit isn’t […]