Resonate and Yahoo DSP Take Audience Targeting to the Next Level with the Launch of Syndicated Segments

LancéDonnées · Partenariat dataMonde

Rédaction Adspotfinder

Texte rédigé à partir de la source ci-dessous par la rédaction du site, et non par une personne.

Partnership provides seamless access to 1,000+ in-market, cookie-free, audience segments available for immediate activation Resonate, the leader in AI-powered consumer and voter data and intelligence, announced Resonate Segments, a suite of more than 1,000 audience segments, is now available for immediate activation within the Yahoo DSP (demand side platform). Resonate’s direct integration with Yahoo ConnectID […]

ResonateYahoo DSP

“Partnership provides seamless access to 1,000+ in-market, cookie-free, audience segments available for immediate activation Resonate, the leader in AI-powered consumer and voter data and intelligence, announced Resonate Segments, a suite of more than 1,000 audience segments, is now available for immediate activation within the Yahoo DSP (demand side platform). Resonate’s direct integration with Ya”
Source

De quoi il s'agit

Ad exchanges

Actualités similaires

Yahoo DSP Launches In-Flight Outcomes in Europe

Yahoo DSP has launched In-Flight Outcomes (IFO) in the UK and Europe, allowing advertisers to connect programmatic media to real-world business outcomes including purchase data in order to auto-optimise campaigns in real time. In-Flight Outcomes on Yahoo DSP tackles the challenge […]

Clinch Expands Yahoo DSP Partnership with Creative Trafficking API and Unique Audience-Driven Creative Decisioning

ClinchYahoo DSP

ActualitéProgrammatique · Accès à l'achatMondeFavicon of Yahoo DSPYahoo DSP

Yahoo DSP launches Agent Network

Yahoo DSP opens an Agent Network linking advertisers to third-party AI agents

Advertisers using Yahoo DSP can now connect to AI agents built by third-party technology partners directly within their DSP workflows.

AdvertisersYahoo DSPAI agents

LancéProgrammatique · Accès à l'achatMondeFavicon of Yahoo AdvertisingYahoo AdvertisingFavicon of Yahoo DSPYahoo DSP

Yahoo DSP is launching an ‘agent network’

Yahoo positioning itself as an alternative to the industry’s emerging black boxes as part of a 23-partner network.

Yahoo DSP is launching an ‘agent network'

Yahoo positioning itself as an alternative to the industry’s emerging black boxes as part of a 23-partner network.