ShowHeroes buys Traffective to build Europe's biggest independent ad platform

ShowHeroes brings Whale TV's homescreen ads to programmatic buyers

ShowHeroes and Whale TV partnered to make Whale TV's premium connected-TV homescreen inventory available programmatically to buyers for the first time in key markets.

Whale TV→ShowHeroes

LancéCTV · Intégration des espaces publicitairesMondeShowHeroesWhaletvil y a 2 mois

ShowHeroes and Whale TV Bring Premium TV Homescreen Advertising to Programmatic Buyers

LancéMondeIvideosmartWhaletvShowHeroesil y a 2 mois

ShowHeroes acquires Traffective to expand publisher monetisation in Europe

Publishers working with ShowHeroes gain Traffective's programmatic monetisation technology as ShowHeroes builds a bigger independent platform in Europe.

ShowHeroes→Traffective

AcquisitionWeb · AcquisitionMondeShowHeroesTraffectiveil y a 6 mois

ShowHeroes baut mit Traffective an Europas Adtech-Alternative

ActualitéMondeShowHeroesil y a 7 mois

ShowHeroes acquires Traffective to create major publisher monetisation platform

ShowHeroes, a leading independent provider of CTV and digital video solutions, today announced the acquisition of Traffective, a Munich-based programmatic monetisation platform specialising in full-page monetisation and display advertising. ShowHeroes and Traffective Together, the combined entity reaches close to 2,000 publisher partners, generates more than 25 billion ad impressions and represents cross-channel advertising volumes exceeding […]

AcquisitionMondeShowHeroesTraffectiveil y a 7 mois

ShowHeroes and Traffective Join Forces to Launch Publisher Monetisation Platform - Little Black Book

LancéMondeShowHeroesil y a 7 mois