Deezer Launches First Ever AR ‘Boombox’ Advert to Engage Millennial Music Audience

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Deezer, the world’s most diverse, dynamic and personalised music streaming service, has this week launched its first ever fully immersive augmented reality (AR) music experience, leveraging a new and specially created Snapchat lens. With AR usage expected to increase to 200 million this year*, Snapchat influencer platform, Fanbytes, created a bespoke piece of content based […]

“Deezer, the world’s most diverse, dynamic and personalised music streaming service, has this week launched its first ever fully immersive augmented reality (AR) music experience, leveraging a new and specially created Snapchat lens. With AR usage expected to increase to 200 million this year*, Snapchat influencer platform, Fanbytes, created a bespoke piece of content based […]”
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