Display & Video 360 API adds YouTube and Demand Gen asset management

Google adds agentic commerce checkout to YouTube ads

Google launched a Business Agent beta letting advertisers add checkout to YouTube ads through its updated Universal Commerce Protocol, with product feeds carrying loyalty data.

advertisers→YouTube Ads→Universal Commerce Protocol

LanciatoE-commerce · Accesso all'acquistoGlobaleGoogle AdsYouTube Ads3 settimane fa

Red Seat Ventures signs ad-sales deal for 'Financial Audit'

Red Seat Ventures will handle ad sales and distribution for Caleb Hammer's 'Financial Audit' show, giving advertisers a way to buy ads across Tubi, YouTube, Apple Podcasts and Spotify.

Financial Audit→Red Seat Ventures→Tubi, YouTube, Apple Podcasts, Spotify

AggiornamentoSocial · Accordo di distribuzioneGlobaleRed Seat VenturesTubiSpotify AdsYouTube Ads3 settimane fa

August's Demand Gen drop: viewers can start conversations with brands on messaging apps straight from a Demand Gen ad on YouTube, travel ads surface local activities and real-time offers, and Multimodal Video Creation in Asset Studio is generally available.

Drive high-quality leads and acquire customers with new messaging, travel, and creative features in YouTube’s August Demand Gen Drop.

LanciatoGlobaleGoogle AdsYouTube Ads1 mese fa

Agentio scales SURI's YouTube creator ads for its US launch

Agentio's AI infrastructure for creator advertising helped the UK oral-care brand SURI scale a YouTube creator program to enter the US without adding headcount.

SURI→Agentio→YouTube

AggiornamentoSocial · Accesso all'acquistoGlobaleAgentioYouTube Ads2 mesi fa

Google launches Structured Data Files v10.1 for Display & Video 360

AggiornamentoGlobaleDisplay & Video 3602 mesi fa

YouTube’s Ad Revenue Crossed $11 Billion in the Second Quarter of 2026

The World Cup alone accounted for 1.7 billion views on the platform, Google/Alphabet CEO Sundar Pichai said.

Dati di mercatoGlobaleYouTube Ads3 mesi fa