MGID Launches Seller Defined Audiences (SDA) Solution, Enabling High Quality, Privacy-friendly Audience Segmentation for Publishers

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Key benefits of MGID’s SDA solution: Powered by award-winning contextual intelligence technology that automates content classification, reduces inefficient manual labor and increases brand safety Fully privacy-compliant first-party publisher data management solution; analyses based on content consumed, not the individual Integrates easily with publishers’ existing platforms and customizable for future needs MGID, the global advertising platform, has announced the […]

“Key benefits of MGID’s SDA solution: Powered by award-winning contextual intelligence technology that automates content classification, reduces inefficient manual labor and increases brand safety Fully privacy-compliant first-party publisher data management solution; analyses based on content consumed, not the individual Integrates easily with publishers’ existing platforms and customizable for fu”
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