New Groupon and Square Partnership Allows Local Merchants to Create Groupon Campaigns Directly from the Square App Marketplace

New Groupon and Square Partnership Allows Local Merchants to Create Groupon Campaigns Directly from the Square App Marketplace

Integration between local commerce leaders also enables merchants to leverage Square Appointments booking capabilities for their Groupon campaigns Today, Groupon, the go-to destination for local experiences, and Square announced a partnership that makes it easy for local merchants to leverage Square’s App Marketplace to create marketing campaigns on Groupon to promote their businesses. The integration will […]

AggiornamentoGlobaleGroupon5 anni fa

Groupon Acquires Presence AI to Enhance Booking Experience

AI-powered messaging tool enables merchants to drive bookings, engage with customers, cut calls and save time Groupon announced it has acquired Presence AI an AI-powered text and voice communications tool that enables and facilitates messaging between customers and merchants. Terms of the transaction were not disclosed. Consumers––especially millennials––vastly prefer messaging and chat-based communications over phone […]

AcquisizioneGlobaleGroupon7 anni fa

Marketing Day: Groupon voted YouTube’s top bumper ad, SMX West preview, IAB’s in-app ad viewability

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

AggiornamentoGlobaleGroupon8 anni fa