SiriusXM and AdsWizz bring RampID identity to programmatic audio
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Advertisers can now use RampID identity matching to target SiriusXM's programmatic audio inventory through AdsWizz at scale.
AdsWizzSiriusXM MediaAdvertisers
AdsWizz extends exclusive ad-sales deals with SoundCloud and Sonos
AdsWizz extended its agreements to exclusively represent audio ad inventory for SoundCloud and Sonos across Europe, meaning advertisers can now only buy that inventory through AdsWizz.
SoundCloud, SonosAdsWizz
SiriusXM Media expands audio ad measurement with LiveRamp
Advertisers on SiriusXM Media can now get expanded audio ad measurement powered by LiveRamp.
LiveRampSiriusXM MediaAdvertisers
iHeartMedia in Talks to Merge With SiriusXM
The combination, facilitated by Irving Azoff, would create a satellite and terrestrial radio giant with some of the biggest names in the podcast world
SiriusXM Media becomes exclusive US audio ad sales rep for YouTube
Advertisers can now buy YouTube's audio inventory exclusively through SiriusXM Media's ad sales team in the United States.
AdvertisersSiriusXM MediaYouTube
SiriusXM to sell YouTube audio ads
They'll be exclusive ad representative in the US. Sponsored by Podscribe. Join us at the Innovation Stage at POSSIBLE! Learn how to buy audio more effectively and drive measurable results with Podscribe’s Matt Drengler. April 29, 12:10 PM ET. Save your spot. https://podnews.net/cc/3429 Visit https://podnews.net/update/youtube-sirius-audio-sell-ads for the story links in full, and to get our daily newsletter.