The Economist Films: The UK magazine launches its first film studio
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On Monday, The Economist Group announced the launch of Economist Films, which will work with Economist journalists to produce original video content. While The Economist already makes some video content, the goal of Economist Films is to create regular documentary-style video series and features, attracting new audiences and a wealth of sponsorship revenue. “If you create world-class content that people think is worth watching, then the platform model, the distribution model, the sponsorship model, that will all come,” said Economist Films president Nicholas Minter-Green. “My goal for this yea
“On Monday, The Economist Group announced the launch of Economist Films, which will work with Economist journalists to produce original video content. While The Economist already makes some video content, the goal of Economist Films is to create regular documentary-style video series and features, attracting new audiences and a wealth of sponsorship revenue. “If you create world-class content that”Fonte
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