Houston Chronicle

Houston Chronicle is a Houston, Texas news publisher, part of the Hearst network, with coverage spanning news, sports and weather for the Houston market. Its advertising and marketing arm, HC Media, describes reaching 2.7 million adults, representing 45% of the Houston market, through advertising and media services, marketing services, and data and strategy programs, and reports serving more than 10,000 clients across more than 30,000 ad campaigns.

Advertising runs through campaign programs including Salute to Nurses, Best of the Best, Houston Gives, Top Workplaces and Culinary Stars, alongside industry-focused offerings for home services, health and medical, legal services, financial services and travel and tourism. Its ads.txt file lists 54 ad systems, 37 declared direct and 33 through resellers, with Seedtag Advertising SL named as a sales house.