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Media buyers using Adform can now access Splicky's DACH-region digital out-of-home ad technology as part of Adform's omnichannel platform.
“Adform, Europe’s leading independent media buying platform, today announced the acquisition of Splicky, the advertising technology division of Goldbach Group, one of Switzerland’s largest advertising marketers. Founded in Berlin, Splicky has built a strong footprint across the DACH region and is a recognised leader in Digital Out-of-Home (DOOH) advertising. The acquisition strengthens Adform’s glo”Źródło
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