Broadsign and MobPro Form Partnership to Enable Programmatic Digital Out-Of-Home and Mobile Campaigns
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Brands and Agencies Can Now Run Hyper-Targeted Location-Based Multichannel Campaigns via Broadsign’s Global Network of Screens and MobPro’s Mobile Expertise Broadsign, the leading digital out-of-home (DOOH) marketing platform, and MobPro, innovative mobile-first media agency, have integrated the Broadsign Reach supply-side platform (SSP) with MobPro’s demand-side platform (DSP) to enable integrated mobile and digital out-of-home campaigns […]
BroadsignMobPro
“Brands and Agencies Can Now Run Hyper-Targeted Location-Based Multichannel Campaigns via Broadsign’s Global Network of Screens and MobPro’s Mobile Expertise Broadsign, the leading digital out-of-home (DOOH) marketing platform, and MobPro, innovative mobile-first media agency, have integrated the Broadsign Reach supply-side platform (SSP) with MobPro’s demand-side platform (DSP) to enable integrate”Źródło
Giełdy reklamowe
Broadsign and Mirakl Ads link retail media to out-of-home screens
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Mirakl AdsBroadsignOOH inventory
JB Hi-Fi builds in-store retail media network on Broadsign
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Broadsign acquires OOH supply-side platform Place Exchange
Publishers using Place Exchange's out-of-home ad inventory will now operate under Broadsign after the acquisition.
Broadsign Acquires Place Exchange As The DOOH Category Hits Its Stride
There’s a big world (of screens) out there. So it makes sense that we’re seeing more consolidation in the out-of-home advertising sector. On Tuesday, digital out-of-home (DOOH) ad tech startup Place Exchange was acquired by Broadsign, another out-of-home SSP.
Broadsign Acquires Netherlands-Based DOOH DSP OutMoove
Broadsign, developer of the leading out-of-home (OOH) advertising platform, today (May 13th, 2024) announced that it has acquired Netherlands-based digital OOH (DOOH) ad tech provider OutMoove. The transaction, which includes OutMoove’s business and DOOH demand-side platform (DSP) technology, will enable OutMoove […]
BroadsignOutMoove
Broadsign & StackAdapt Team Up to Streamline Political pDOOH Ad Buys
StackAdapt and Broadsign debuted a new auction package for their ad tech integration that makes it simpler for StackAdapt’s media buyers in the US to plan and execute political programmatic digital out-of-home (pDOOH) campaigns across the region. Accessible via the StackAdapt […]