Hearst adopts Mobian brand safety to sell more news ad inventory
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Advertisers can now buy more of Hearst's news ad inventory as Hearst adopts Mobian's brand-safety approach in place of legacy tools like IAS and DoubleVerify.
AdvertisersHearstMobian
“Hearst challenges legacy brand safety with Mobian partnership. How will IAS and DoubleVerify respond?”Źródło
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