ironSource to Acquire Mobile Advertising and App Monetization Company Tapjoy
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Acquisition is expected to strengthen ironSource’s platform offering for app developers, and is intended to further expand its customer base in games and apps beyond games ironSource a leading business platform for the App Economy, today announced that it entered into an agreement to acquire the mobile advertising and app monetization company Tapjoy, Inc. (“Tapjoy”). Marketing Technology […]
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“Acquisition is expected to strengthen ironSource’s platform offering for app developers, and is intended to further expand its customer base in games and apps beyond games ironSource a leading business platform for the App Economy, today announced that it entered into an agreement to acquire the mobile advertising and app monetization company Tapjoy, Inc. (“Tapjoy”). Marketing Technology […]”Źródło
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Unity completes its merger with ironSource, bringing ironSource's ad network and Tapjoy under Unity.
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FTC settles with mobile ad company Tapjoy over deceptive practices
Mobile advertising company Tapjoy has settled with the U.S. Federal Trade Commission over allegations that it was misleading consumers about the in-app rewards they could earn in mobile games. According to the FTC, Tapjoy deceived consumers who participated in various activities — like purchasing a product, signing up for a free trial, providing their personal […]
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