Philo's new pause ads sell direct and via Magnite, Index Exchange
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Advertisers and agencies can now buy Philo's new pause-ad format directly or programmatically through Magnite and Index Exchange.
PhiloMagnite, Index Exchange
“New format launches across ad-supported channels with support from Magnite, Index Exchange & others, available via direct and programmatic activation Philo, the live TV streaming service, announced the availability of pause ads across its full ad-supported footprint. The format is now accessible both directly and programmatically, giving brand and agency partners flexible entry into one […]”Źródło
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