TheViewPoint Integrates with FreeWheel, Helping Streaming Publishers Process Direct IOs With the Speed and Automation of Programmatic
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Expanded partnership modernizes the way that publishers can transact and monetize their CTV ad inventory TheViewPoint (TVP), a connected television monetization platform, today announced a newly expanded partnership with FreeWheel, a global technology platform for the television advertising industry. The two companies have partnered to introduce a new way for streaming platforms to modernize their […]
“Expanded partnership modernizes the way that publishers can transact and monetize their CTV ad inventory TheViewPoint (TVP), a connected television monetization platform, today announced a newly expanded partnership with FreeWheel, a global technology platform for the television advertising industry. The two companies have partnered to introduce a new way for streaming platforms to modernize their”Źródło
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FrancjaFranceTV Publicité & FreeWheel Expand Partnership
FreeWheel, a Comcast company and the leading global technology platform for the streaming advertising ecosystem, and FranceTV Publicité, the advertising sales house of France Télévisions, France’s largest public broadcaster, have announced the extension of their longstanding partnership. As part of […]
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