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Univision and Mexico’s Televisa—two of the biggest Spanish-language media companies—are preparing to join forces in a merger that will enable them to capitalize on the so-far sluggish Hispanic global streaming […]
“Univision and Mexico’s Televisa—two of the biggest Spanish-language media companies—are preparing to join forces in a merger that will enable them to capitalize on the so-far sluggish Hispanic global streaming […]”Źródło
¿Televisa compra AT&T México? ¿Qué pasará con tu línea si se concreta la compra de la telefónica en México?
Mexican Broadcaster Televisa Buys Out AT&T’s Stake in Sky Mexico
Mexican broadcaster Televisa said Wednesday that it reached an agreement with AT&T for its stake in satellite TV unit Sky Mexico, giving Televisa full control of the firm. (Reuters) Sky’s […]
TelevisaSky Mexico
Univision and Mediahub Announce Industry-First Initiative with EDO and datafuelX to Leverage Consumer Behavior Data as Performance Currency for Major TV Ad Buys
Partnership will Enable Univision to Optimize Business Outcomes for Clients by Guaranteeing Future Performance Based on Real-Time Consumer Engagement Univision Communications Inc., the leading Spanish-language media and content company in the U.S., and Mediahub, a leading global media agency and part of IPG, today announced a groundbreaking partnership with EDO, Inc. and datafuelX to leverage proprietary consumer behavior data to […]
EDOUnivisionMediahub
LiveRamp Launches Enhanced TV Platform With Support from Innovid, E.W. Scripps Company, Publica, Philo, Plex, Univision and Dish
New Capabilities Enable Brands, Programmers, and Sell-Side CTV Platforms to Plan, Forecast, Activate, Quantify, and Collaborate across All TV Inventory Types LiveRamp , the leading data connectivity platform, announced that it has added streaming inventory forecasting and data collaboration capabilities into its TV platform. With these additions, LiveRamp TV becomes the first and only end-to-end […]
UnivisionLiveRampadvertisers