Sellers offering "Digital Billboard" spots
About this spot type
Part ofOut-of-Home
What it isPhysical ad spots — billboards, transit, elevator and in-store screens, posters.
How it's boughtDirect with the operator or through an OOH network, booked by site and period.
When it's the right buyBought by location, not audience: the question is who walks past, not who follows. Elevator and in-store screens dominate several Asian markets the open web never indexes.
Lead timeWeeks — printing and installation
The text describes the whole Out-of-Home family. The numbers are this type's own, from published sellers.
