DeepIntent Survey Reveals That Pharmaceutical Advertising Motivates Patients to Research Treatment and Medication Options
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Findings reinforce the connection between ad exposure and adherence, while highlighting opportunities for marketers to influence patient health DeepIntent, the leading independent healthcare marketing technology company built purposefully to influence patient health and business outcomes, today released survey findings that reveal new insight into patient sentiment related to pharmaceutical advertising and the headwinds marketers face […]
“Findings reinforce the connection between ad exposure and adherence, while highlighting opportunities for marketers to influence patient health DeepIntent, the leading independent healthcare marketing technology company built purposefully to influence patient health and business outcomes, today released survey findings that reveal new insight into patient sentiment related to pharmaceutical advert”Kaynak
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