FTC finalizes Omnicom-IPG merger order with new ad-buying rules
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Omnicom and IPG must not withhold ad dollars from publishers over ideological disputes under the FTC's final merger order.
FTCOmnicom, IPG
“In today’s Digest, we cover a record-breaking deal closed by Electronic Arts, the FTC giving final approval to the Omnicom–IPG deal on the condition of certain ad rules as well as Anthropic tripling its global staff as AI demand surges.”Kaynak
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