Nielsen Catalina Solutions Releases First Ever CPG-Industry Benchmarks for Advertising Return Across Media
Adspotfinder haber masası
Aşağıdaki kaynaktan bu sitenin haber masası yazdı, bir kişi değil.
Largest Watch and Buy Dataset for CPG Compares Actual Sales Results for Cross-Media, Digital Video, Display, Linear TV and Magazines NEW YORK – Nielsen Catalina Solutions (NCS), the leader in helping CPG marketers optimize return on advertising spend (ROAS) with in-store purchase data, today presented the study, “Yes, Advertising Works. Now, What’s My ROAS Across […]
“Largest Watch and Buy Dataset for CPG Compares Actual Sales Results for Cross-Media, Digital Video, Display, Linear TV and Magazines NEW YORK – Nielsen Catalina Solutions (NCS), the leader in helping CPG marketers optimize return on advertising spend (ROAS) with in-store purchase data, today presented the study, “Yes, Advertising Works. Now, What’s My ROAS Across […]”Kaynak
Konusu
Yayıncılar ve platformlar
Benzer haberler
Catalina and Happydemics team up to measure DOOH impact
Catalina's retail media clients can now measure the ad impact of in-store DOOH campaigns using Happydemics' measurement technology.
CatalinaHappydemics
AlmanyaCadent and Catalina Expand Partnership to Deliver and Measure Highly Targeted, Data-Driven TV & CTV Advertising
2022 Cadent-Catalina Campaigns Averaged 25% Sales Lift Cadent, the largest independent platform for advanced TV advertising, and Catalina, a leader in shopper intelligence and highly targeted media, have signed a new multi-year agreement establishing Cadent as Catalina’s preferred platform for executing linear, addressable and connected TV (CTV) ad campaigns for consumer packaged goods (CPG) brands, […]
Cadent and Catalina Expand Partnership to Deliver and Measure Highly Targeted, Data-Driven TV & CTV Advertising
2022 Cadent-Catalina Campaigns Averaged 25% Sales Lift Cadent, the largest independent platform for advanced TV advertising, and Catalina, a leader in shopper intelligence and highly targeted media, have signed a new multi-year agreement establishing Cadent as Catalina’s preferred platform for executing linear, addressable and connected TV (CTV) ad campaigns for consumer packaged goods (CPG) brands, […]