TheViewPoint Integrates with FreeWheel, Helping Streaming Publishers Process Direct IOs With the Speed and Automation of Programmatic
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Expanded partnership modernizes the way that publishers can transact and monetize their CTV ad inventory TheViewPoint (TVP), a connected television monetization platform, today announced a newly expanded partnership with FreeWheel, a global technology platform for the television advertising industry. The two companies have partnered to introduce a new way for streaming platforms to modernize their […]
“Expanded partnership modernizes the way that publishers can transact and monetize their CTV ad inventory TheViewPoint (TVP), a connected television monetization platform, today announced a newly expanded partnership with FreeWheel, a global technology platform for the television advertising industry. The two companies have partnered to introduce a new way for streaming platforms to modernize their”Kaynak
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